5 U.K. Cosmetic Brands Trending on Instagram
Instagram is the ultimate destination for makeup tutorials, product swatches, and cult-favorite brands. If you’ve ever been curious about the top makeup brands in the UK, we’ve compiled a list of some of the most on-trend cosmetic labels that are taking Instagram by storm. Whether you’re shopping for new products or browsing for unique makeup looks, there’s never a bad time to add some amazing brands to your feed.
Glisten Cosmetics
This U.K. brand creates cruelty-free and biodegradable glitters and gels that have a high-quality, ultra-saturated finish. Their Instagram lets the products speak for themselves, showing off innovative makeup looks by their many talented customers, from full glitter brows to high-contrast cat-eyes and flower petal-adorned eyelids. Glisten’s products and social media feed are a can’t-miss for anyone interested in eco-friendly brands with an appreciation for artistic flair.
Eyeko
Liquid eyeliner fans, rejoice! This all-about-eyes cosmetics label is the company behind Alexa Chung’s signature cat-eye flick, and they’ve now even teamed up with the style icon for upcoming product development! This London-based brand uses Instagram to show off the unique and glamorous looks created with their ultra-precise felt tip liners and gorgeous mascara. If you’re a fan of all things eyes, from classic cat-eye shapes to creative and contemporary looks, Eyeko is the brand to watch.
Barry M Cosmetics
A cult favorite brand since 1982, Barry M Cosmetics is cruelty-free and has a massive product line. From holographic eye and lip toppers to matte lip kits, nail polish, and face jewels, there’s a product in their line (or several) for anyone makeup-obsessed. Their Instagram is full of product demos, teasers for new arrivals, and tutorials for dreamy, gorgeous looks by #BarrysAngels. If you love pastels, holographic details, and all things glitter, this British brand should be on your list.
Nails Inc
This U.K. brand markets themselves as “polish innovators” and we’d have to agree. Their Instagram showcases the best in iridescent nail paint, pastel palettes, and their themed collections like Self-Made Mermaid and Champagne Shine. If you’re a die-hard nail polish fan or looking for inspiration, their feed’s endless stream of shimmery, perfectly manicured looks will make you want to update your nail art ASAP.
Ciaté London
Best known for their stunningly sparkly Glitterflip liquid lipstick, Ciaté London is another cruelty-free brand with a huge following. What makes their Instagram totally unique is that it’s about so much more than just their incredible products. Ciaté London on Instagram is a millennial pink mood board full of feminist quotes, humor, and images of stylish women (along with some #Glitterflip close-ups, of course). Follow for the jokes and stay for the endless stream of pink, glittery, and ultra-glam imagery that shows off the brand’s unique voice and inspiration.